I bring strategy, creativity, and business together to build meaningful brands, partnerships, and experiences that connect with people.
Explore selected work ↘Selected work
Each project began with a challenge, a room full of perspectives, and an opportunity to bring people together around one clear direction.
Camp Unwritten
A new event concept, built quickly and refined into an annual community experience.
Read the story ↗Epic Reads Office Hours
A transparent, community-first digital series that invited the next generation of storytellers inside.
Watch Office Hours ↗Reese’s Book Club · Read, Sip, Repeat
An in-person Reese’s Book Club experience designed to turn a shared love of reading into a memorable gathering.
Read the story ↗How I think
The work gets better when people understand the problem, the purpose, and one another.
Understanding people—readers, customers, creators, and partners—is the foundation for everything else.
I untangle ambitious ideas into clear strategies that teams can rally around and audiences can connect with.
I bring strategy, creativity, and business—and the people behind them—into alignment around one meaningful direction.
A glimpse inside Jane’s process—from the first idea to the details that bring it to life.
View the original post ↗Things I believe
01Stories build belonging.
02Clarity makes creativity stronger.
03Curiosity compounds.
04Good partnerships begin with listening.
05People remember how something made them feel.
quietly obsessive · clear on purpose
A little about Jane
I’ve spent my career at the intersection of books, culture, and brand building. The projects I love most start with complexity: different audiences, ambitions, teams, and possibilities.
My role is often to find the throughline, create alignment, and turn that clarity into something thoughtful, useful, and deeply human.
Publishing girlie. Digital storyteller. Nerd at heart. Discerning by nature.
Read Jane’s story ↗Currently
The Jasad Heir
Big Little Truths
Fred again..
Barry Can’t Swim
Chris Lake
Film photos, wild bouquets, color-coded bookshelves, and Tokyo shop windows.
Hot yoga, then a matcha or hojicha before opening my laptop.
Chasing after Barry, my Cavapoo, who keeps me humble and on schedule.
